Since 2011, the NEXTY Awards have gained notoriety in the natural products industry and become the premier recognition of the companies and products that help shape the future of natural and healthy living. Winning a NEXTY Award has launched many products and companies to the next level, helping them secure investors, get picked up by distributors and gain the attention of industry insiders.

  1. Online Entries Open: December 3, 2019 - January 20, 2020

    Nominate your product for a NEXTY Award by following the three-step process:
    Step 1: Complete the online entry form
    Step 2: Submit payment
    Step 3: Send product samples

  2. Product Samples Accepted: December 5, 2019 - January 24, 2020

    To complete your entry, one product sample per category is required to be shipped to the New Hope Network office in Boulder (5541 Central Ave, Suite 150, Boulder, CO, 80301). For example, if you nominate the same product in four different categories, please send four samples of the same product so it can be represented in each of those four categories during judging.

  3. Preliminary Judging Round: January 29, 2020

    All products are reviewed, tasted and tested by the New Hope Network content team and members of the Sterling-Rice Group culinary team. Products are whittled down to a range of 2 to 5 finalists per category, depending on the total number of products submitted in each category.

    All nominated products are considered and judges give a special nod to those that display the qualities of Innovation, Inspiration and Integrity.

  4. Final Judging Round: February 7, 2020

    The New Hope Network content team plus a panel of industry judges review, taste and test the finalists in each category and determine the single winning product per category.

  5. The NEXTY Finalists Announced: February 19, 2020

    The list of NEXTY Award finalists plus NEXTY Consumer Choice Award finalists is announced on newhope.com and circulated to all show attendees and the natural products industry via New Hope e-newsletters.

  6. 2020 NEXTY Winners Announced: March 5, 2020

    The winning product in each standard NEXTY category and NEXTY Consumer Choice category is announced and awarded live at Expo West directly at their booth on the show floor during the expo, creating a lot of buzz and benefits that extend far after the show is over.

  7. 2020 NEXTY Editors’ Choice Winners Announced: March 7, 2020

    On the last morning of Natural Products Expo West, the New Hope Network content team meets to discuss and pick 3-4 products that stood out for inspiration, innovation and integrity. These products are awarded directly at their booth on the show floor.

  8. 2020 NEXTY Gold Winners Announced: March 5, 2020

    The New Hope Network editors chooses 1-2 brands who have impressed us year after year with products that truly move the mission of the natural products industry forward, disrupt the status quo and make the world a healthier, better place. These products are awarded during the Hall of Legends event onsite at Expo West.