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The NEXTY Awards are the premiere recognition of excellence in the natural products industry. Winning products represent what’s NEXT … in wellness trends, in solving today’s health and sustainability problems, in ingredient innovation, in packaging, in condition management, in supply chain growth and transparency, in health impact.
Above all else, the editors and judges use the following criteria to determine whether a product is worthy of a coveted NEXTY Award.
To stand out to the judges, give special attention to the fields on the nomination form where you’re given an opportunity to explain how this product meets the criteria of innovation, inspiration and integrity.